Southern Guild was established in 2008 to provide a platform for collectible, limited-edition South African design, showcasing work by the most recognized names in the country and cultivating the careers of emerging contemporary designers. In February 2014 Southern Guild successfully organized the inaugural GUILD, Africa’s First International Design Fair, during World Design Capital Cape Town.
South African design is artisanal, handmade and cerebral and the designers work in a very personal, exploratory way, with deep cultural relevance and little interest in passing trends. Southern Guild encourages collaboration and discourse, which aims to stimulate and provoke the local design industry and has become a benchmark for quality and originality. The gallery cohesively and comprehensively showcases the most important contemporary design from South Africa at the best fairs around the world.
For Design Miami/ 2014, Southern Guild aims to convey the multi-faceted nature of South African Design, which is layered with storytelling, political allusion, historical and cultural references and a drawing down into primal and earth-bound essence. These impulses are expressed through sculptural and graphic form that seem somehow familiar and yet strange.
Southern Guild at Design Miami/ 2014 is made possible by the Department of Trade and Industry (DTI). The DTI has a mission to support and facilitate the development of sustainable enterprises and to promote investment, competitiveness and export opportunities through effective and accessible programmes.
“A dynamic industrial, globally competitive South African economy, characterized by inclusive growth and development, decent employment and equity, built on the full potential of all citizens”. - DTI
Contact/ Lezanne van Heerden
Address/ Unit 1, 10–16 Lewin Street, Woodstock, Cape Town 7925, South Africa